A professional golf instruction platform that revolutionized how players learn and improve their game through video analysis and personalized coaching.
Traditional golf lessons were expensive, inconvenient, and hard to retain. Players would take a lesson, try to remember the feedback, and often fall back into bad habits within days. There was no way to capture, review, and track progress over time.
Golf Channel saw an opportunity: bring the quality of professional instruction to every golfer's pocket, with the ability to record swings, get expert analysis, and track improvement over weeks and months.
We designed and built a native iOS app centered on the swing video — the core unit of golf improvement:
Golf Channel Academy changed how amateur golfers approach improvement. Instead of forgetting lessons, players now have a permanent record of their journey. The side-by-side comparison feature became a favorite — letting golfers see exactly how their swing differs from the pros and track real progress over time.
The app was featured by Apple in the App Store sports category and became a key part of Golf Channel's digital ecosystem alongside their news and streaming apps.
We specialize in apps that make learning engaging and measurable.
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